About Ashford & Simpson's Sugar Bar

Ashford & Simpson's Sugar Bar has been a fixture of the Upper West Side since the songwriting duo Nickolas Ashford and Valerie Simpson opened it at 254 West 72nd Street. Just steps from Broadway and Central Park, it blends a full-service restaurant with a live music room, and it carries the soul of Motown and classic R&B in everything it does.

Atmosphere and Setting

Step inside and the mood is warm, stylish, and unmistakably musical. The room is dressed for a night out, with a lively bar, comfortable dining tables, and a stage that puts performers close to the crowd. Because the owners were legendary hit makers themselves, the venue treats musicians with real respect, and audiences tend to respond in kind.

Food and Drink

The menu leans into Caribbean soul food, and the kitchen is known for using quality ingredients and generous portions. Pair a plate with a cocktail from the bar and you have the makings of a full evening, whether you are there for dinner, a birthday, or just the music.

Events and Private Bookings

Beyond regular nights out, Sugar Bar hosts special events and offers catering, and reservations are accepted online. The space works well for celebrations that call for good food and a soundtrack to match.

Plan Your Visit

Ashford & Simpson's Sugar Bar is at 254 W 72nd St, New York, NY, on the Upper West Side. The 1, 2, and 3 trains stop nearby at 72nd Street. Call (212) 579-0222 or visit sugarbarnyc.com for reservations and current hours.